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Driving ROI Through Google Ads

Overview A hospitality client wanted to strengthen their competitive position in the digital booking space and capture a larger share of direct online reservations. Facing strong competition from online travel agencies (OTAs), the goal was to drive more hotel bookings directly through the client’s website. Through a highly targeted Google Ads campaign focused on maximizing…

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Honoring Andrew Roberts by Empowering the Next Generation of LGBTQ+ Storytellers

The stories we tell have the power to foster understanding, inspire change, and bring communities together. Few people understood that more than Andrew Roberts. An artist, creator, and passionate advocate for the LGBTQ+ community, Andrew co-founded the Virginia Queer Film Festival alongside his husband, Eric Hause, with a vision of creating a platform where LGBTQ+…

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Discernment With AI Is The Real Advantage

The disconnect between leaders’ enthusiasm for AI efficiency and consumer fatigue with AI-generated content is a clear signal that we’ve been too short-sighted about AI use cases. The good news: short-sightedness is correctable.  The more interesting truth about AI in the workforce isn’t that: It’s that the advantage won’t come from using AI everywhere, it’ll…

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How to Tell If It’s Time to Switch Marketing Agencies: 5 Red Flags to Watch For

An effective marketing agency is integral to the success of your business, whether that’s a strong partner to your existing internal marketing department or sole leader moving your brand forward. Many of these relationships begin and companies stick with their agency partner out of familiarity or to avoid having to onboard a new agency. However,…

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Hampton Roads Workforce Council

10/10, so easy to work with, friendliest staff, quick, responsive, love them!

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City of Norfolk

We’ve worked with Qantm Creative for the past several years to produce our annual impact reports, and they have been an outstanding partner. Their team expertly combines resident stories, data visualization, and beautiful graphic design to create reports that clearly communicate our impact. They are responsive, professional, and provide timely updates throughout the process, making…

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Nauticus

I love working with Qantm. They go above and beyond to make sure we have the support we need. Highly recommend utilizing them for your marketing needs.

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The Competitive Advantage AI Can’t Create

Highlights: Most conversations about AI-generated marketing focus on quality. They should also focus on differentiation. Poor-quality content is dangerous but content that makes a brand indistinguishable from its competitors is just as dangerous. The risk isn’t just bad marketing. The risk is becoming forgettable. A brand’s success depends on differentiation, but AI’s strength is identifying…

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Beyond the Search Bar: Navigating the Era of AEO and GEO

For years, the digital marketing world has been obsessed with SEO, the art of ranking on page one of Google. But the landscape is shifting. We are moving from a world of “search results” to a world of answers.  At Qantm Creative, we’re looking ahead at how brands survive and thrive when AI models like…

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Effective Marketing Emails: What Actually Works

Email continues to be one of the most reliable, high-impact items in your marketing toolkit, and for good reason. It’s direct, personal, and when it’s done well, it works. But that access also comes with a challenge: you’re showing up in the same space as dozens (if not hundreds) of other messages, all competing for…

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