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Chrysler Museum of Art

The Challenge

How do you mark an historic event and earn an international icon’s approval?

The Chrysler Museum of Art in Norfolk has ushered in the second coming of Beatlemania in the United States, being the first U.S. stop for “Paul McCartney Photographs 1963-64: Eyes of the Storm,” an exhibit of 250 photographs that capture the frenetic and poignant beginning of Beatlemania in the U.S. and were personally selected and curated by Sir Paul, his personal archivist Sarah Brown and NPL curator Rosie Broadly.

Ahead of and throughout this exhibit, running Dec. 7, 2023 through April 7, 2024, Qantm Creative worked to spearhead a successful press preview and media , garnering coverage on all three local broadcast channels, WHRO, the front page of The Virginian-Pilot, AAA, WHRO, The New York Times, Virginia Business, Associated Press and more — all earning the approval of McCartney Productions, LTD (MPL) and Sir Paul McCartney himself. In addition, our team has been tasked through our efforts with helping the Chrysler Museum increase its number of visitors.

Services Provided

Strategy
Digital Marketing
Consulting
Public Relations

The Results

0%
increase

visitation

0
Billion

Impressions

0

Media Placements

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